One methodology. Multiple ways to work together.
THE PRINCIPLE
Every engagement → whether it’s a day or six months → delivers a tangible output, integrates AI into how your team works, and builds lasting capability. Three things. Always.
The method is consistent: Diagnose what’s actually blocking performance → including how your team currently uses (or avoids) AI. Build alongside your team on real projects, with AI tools configured for your specific workflow. Transfer the methodology and the AI systems so your team can maintain the standard and keep evolving without us.
ENGAGEMENT FORMATS
How we work
The Diagnostic Workshop
One to two days. A structured capability assessment where your team co-discovers what’s blocking performance → including an audit of where AI could genuinely improve your creative process. You leave with a diagnostic report, specific AI integration recommendations, and the lived experience of a different way of working.
Project Sprints
Two to four weeks on a specific challenge → positioning, brief-writing, AI integration, branding, or a creative project or creative audit. A surgical intervention with a defined outcome. The team gets the deliverable and the methodology behind it.
Startup Brand Sprints
Your first brand doesn’t need to be safe. It needs to be right. A focused sprint for startups and scale-ups building brand positioning, communication strategy, and creative foundations from scratch → grounded in behavioural science, built to scale, and designed to give you an unfair advantage before your competitors know you exist.
The Embedded Programme
Two to four months working alongside your team on your actual briefs, your actual market. The full transformation → strategy, creative, AI-powered workflow, and capability transfer delivered as one integrated engagement. Your team doesn’t just get better work. They get better tools and the fluency to use them.
Fractional Creative Direction
Ongoing senior creative leadership → one to two days per week. Reviews, direction, coaching, decisions. Your team absorbs the standard through proximity. The goal, even here, is independence.
Self-Serve Tools
The methodology, packaged for teams who want to start now. Brief audit templates, feedback language guides, AI creative toolkits, and full workshop-in-a-box kits your team can run independently.
And if you’re feeling brave, there’s also The Lab.